Advertising Agency – Advertising and Marketing

Geo Location Marketing

Posted on May 14, 2019 by Armando Yanez

Geo Location Marketing Getting Your Target Customers Through the Door We live in an age where information is king, and marketing data is one of your most powerful tools to increase conversion rates and ROI. Over the years, the available data for marketing campaigns has grown exponentially. In virtually every media channel, we have the ability

Posted in Advertising, Building Brands, Geo Location Marketing, Online Advertising Advertising, Advertising Agency, Branding, Geo Location Marketing, Marketing, Online Advertising, Online Retargeting, Technology

3 Tips for Improving Your Local SEO on Mobile

Posted on March 14, 2019 by Armando Yanez

Did you know that 50 percent of consumers who carry out a local search on their smartphone visit a store within a day? That’s right — and a whopping 43 percent of all searches on Google are local. It’s clear that local search is powerful when it comes to reaching customers, but many businesses fail to take advantage of

Posted in Advertising, Building Brands, Online Advertising Advertising, Advertising Agency, Branding, Google Display Ads, Marketing, Online Advertising, Online Retargeting, Social Media

SOS — Shiny Object Syndrome

Posted on January 31, 2017 by Armando Yanez

SOS — Shiny Object Syndrome Trade shows and conferences are by design the epicenter for all shiny things: cloud based platforms, hardware innovations, mobile applications and more — all promising to improve every aspect of a business, from communications to cash flow. Today, business and technology move forward together faster than ever before. The challenge

Posted in Advertising, Automotive, Building Brands, Corporate Culture, Management, Motivation, Online Advertising, Social Media, Technology, Television, Video Advertising Advertising, Advertising Agency, Branding, Corporate Culture, Leadership, Management, Marketing, Motivation, Online Advertising, Online Retargeting, programmatic advertising, Social Media, Technology, Television

Targeting “Now” Customers

Posted on September 27, 2016 by Armando Yanez

Targeting ‘Now’ Customers Who Are Ready to Buy Online marketing often focuses on one area of attraction, and that is new visitors. While that’s an obvious and essential approach, and one that you should never lose focus on, there is one market segment that is passing many marketers by: the in-market buyers segment. In-market buyers are those prospects who are

Posted in Advertising, Building Brands, Online Advertising, Social Media, Technology Advertising, Advertising Agency, Branding, Google Display Ads, Marketing, Online Advertising, Online Retargeting, Social Media

The Media Day is More Than 24 Hours

Posted on February 16, 2016 by Armando Yanez

On average, Americans spend 12 hours of their day consuming media in one form or another. In fact, reading this article will account for about 5 minutes of that time in your day today. Television accounts for 3 hours of your day with Internet a close second at 2 hours. The report published last year

Posted in Advertising, Automotive, Building Brands, Direct Mail, Online Advertising, Social Media, Technology, Television, Video Advertising Advertising, Advertising Agency, Branding, Marketing, Online Advertising, Online Retargeting, Social Media, Technology, Television