Leadership – Advertising and Marketing

Sometimes you have to slow down to speed up

Posted on July 11, 2017 by Armando Yanez

Most of the time my posts are either quotes that truly struck a chord with me, or articles about a marketing topic that I believe might benefit others that I’ve spent several hours writing and rewriting before I publish. This is not either of those. This post is much more organic with less polishing so

Posted in Advertising, Building Brands, Corporate Culture, Management, Motivation Advertising, Corporate Culture, Leadership, Management, Motivation

Patient Attrition Will Ruin Your Practice

Posted on April 15, 2017 by Armando Yanez

The dynamics of the healthcare market are shifting. The days of delivering routine dental care and relying on new patient volume to generate a profit are fading. Taking their place is an era in which Key Practice Indicators (KPI) are “accountability” in which providers must leverage communication, technology and data in a meaningful way to

Posted in Advertising, Building Brands, Corporate Culture, Management Advertising, Branding, Corporate Culture, Leadership, Management, Marketing, Online Retargeting, Social Media

Change is inevitable, Progress is optional

Posted on March 10, 2017 by Armando Yanez

“Change is inevitable, progress is optional.” — Tony Robbins Change is inevitable. You experience it every day in one form or another. From choosing a new route to work to the sudden curveball that turns life upside down, change can affect you in many ways. However, it is not always easy to have a positive

Posted in Corporate Culture, Management, Motivation, Online Advertising Corporate Culture, Leadership, Management, Motivation

SOS — Shiny Object Syndrome

Posted on January 31, 2017 by Armando Yanez

SOS — Shiny Object Syndrome Trade shows and conferences are by design the epicenter for all shiny things: cloud based platforms, hardware innovations, mobile applications and more — all promising to improve every aspect of a business, from communications to cash flow. Today, business and technology move forward together faster than ever before. The challenge

Posted in Advertising, Automotive, Building Brands, Corporate Culture, Management, Motivation, Online Advertising, Social Media, Technology, Television, Video Advertising Advertising, Advertising Agency, Branding, Corporate Culture, Leadership, Management, Marketing, Motivation, Online Advertising, Online Retargeting, programmatic advertising, Social Media, Technology, Television

A Gopher Won’t Get You Very Far

Posted on December 13, 2016 by Armando Yanez

A Gopher Won’t Get You Very Far At some point, we’ve all woken up and realized that we have more things to do than there are hours in the day. In fact, it’s likely most of us wake up with this thought every single day. Whether we’re at home or at work, we often find

Posted in Corporate Culture, Management Corporate Culture, Leadership, Management